5 Reasons You Should Offer Gift Cards at Your Business
Right now, it feels like a roller coaster for your business and life. Just as you think you are out of the loops, you are headed right into another one.
Despite this, there are are still ways to stay smart while navigating this wild ride of Covid-19. One of the easiest and quickest ways to add revenue is to incorporate gift cards. Whether you are a restaurant, grocery store, florist, car wash, etc, all businesses can benefit from gift cards, here is why:
Easy to Set Up
Adding gift cards to your business is stress free to set up. We can get you up and running, provide you actual branded gift cards and they can be integrated with your merchant services and existing software.
Adds Revenue Stream
If your sales have dipped during the pandemic, adding another revenue stream now can take you into the future. If you are a business that has not been able to be open or has had limited seating, hours or a reduction in items for sale or to order, having gift cards available is a way to get purchases when there might not have been any.
We have a variety of gift card programs that allow you to sell them not only in store, but also on your e-commerce site. This is especially important to consider as people are weary to revisit your business to pick up a gift card, ordering one to be delivered or an electronic version is a safe and simple way for customers during the pandemic.
Learn About Your Customers
Tracking gift cards is an important opportunity to consider. You can easily utilize gift cards as a way to grow your e-mail marketing list to effectively communicate with your customers.
Simply putting up a sign in store or posting on your website is not enough. Add the link to order gift cards online on your Google My Business, Facebook, Instagram and Yelp pages. Share the addition of gift cards on your social media channels, and don’t forget to add a link in your regular e-mail campaigns.
If you would like to add gift cards to your business, our team of experts are ready take you through the various options.